Public Relations 101

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Public Relations 101

Public Relations. Two words that can help make or break your cruise business. Whether you are new to the PR game or want to brush up on your PR knowledge, this course is designed to help you:

• Understand the real purpose behind public relations.
• Recognize the different types of PR goals.
• Define the various terminology used in PR.
• Identify different types of PR media.

Level: Novice to Intermediate. For agents wanting to gain or refresh their knowledge about proper public relations as it relates to their cruise business.

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