Press Release | January 23, 2019

Cruise Lines International Association Re-Introduces Certification for Cruise Lines

CLIA North American Certification for Cruise Lines

(WASHINGTON, DC, January 23, 2019) – Cruise Lines International Association (CLIA) has re-introduced a newly expanded opportunity for cruise line sales teams to leverage CLIA’s industry-leading North American certification programs, earning the equivalent of our existing Accredited Cruise Counsellor (ACC), Master Cruise Counsellor (MCC) or Elite Cruise Counsellor (ECC) certifications, minus the product knowledge component.

This expanded, more comprehensive approach to CLIA certification for cruise line sales teams has been embraced by CLIA Cruise Lines, with initial participants, including Uniworld Boutique River Cruise Collection, Avalon Waterways, and Carnival Cruise Line committing to unprecedented adoption within their sales teams. 

“CLIA’s dedication to fostering our members’ success is one of the many drivers behind the CLIA Certification for Cruise Lines,” said Stephani E. D. McDow, ECC-s, TAE, Director of Membership & Professional Development, CLIA. “By empowering cruise line teams to undergo the same professional development and certification rigors that our Individual Agent Members experience, we’re providing an opportunity for a more thorough understanding of the investment these outstanding agents have made in themselves, while providing a shared experience that will continue to strengthen the bond between the cruise lines and travel agents.”

CLIA's professional development and training programs, rated the best in the industry, leverage a wealth of expert knowledge and partnerships to deliver valuable education to travel agents and other industry professionals.

CLIA Cruise Lines that elect to participate in the program can leverage CLIA’s online training to complete certifications, or schedule in-person trainings featuring CLIA trainers and curriculum.

For more information on the CLIA Certification Programs, please click here.

About Cruise Lines International Association (CLIA) – One Industry, One Voice

Cruise Lines International Association (CLIA) is the world’s largest cruise industry trade association, providing a unified voice and leading authority of the global cruise community. The association has 15 offices globally with representation in North and South America, Europe, Asia and Australasia. CLIA supports policies and practices that foster a safe, secure, healthy and sustainable cruise ship environment for the more than 28 million passengers who cruise annually and is dedicated to promoting the cruise travel experience. The CLIA Community is comprised of the world’s most prestigious ocean, river and specialty cruise lines; a highly trained and certified travel agent community; and cruise line suppliers and partners, including ports & destinations, ship development, suppliers and business services. The organization’s mission is to be the unified global organization that helps its members succeed by advocating, educating and promoting for the common interests of the cruise community. For more information, visit www.cruising.org or follow Cruise Lines International Association on CLIA Facebook and Twitter pages.

Press Contacts

Global Travel Industry & Consumer

Sarah Kennedy - Director, Public Relations
Tel+1 (703) 628-7389
skennedy@cruising.org

CLIA Europe – Industry Policies Regulatory & Legislative Issues

Martyn Griffiths - Director, Public Affairs
Tel+32 (0)2 709 01 37
mgriffiths@cruising.org

CLIA Europe - Travel Industry & Consumer

Louise Prior - Director, Public Relations
Tel+44 (0)7786 227572
lprior@cruising.org

Global Industry Policies/Regulatory & Legislative Issues

Megan King - SVP, Global Strategic Communications
Tel+1 (202) 506-0077
mking@cruising.org